Audioguide to Ivrea,
the city of Adriano Olivetti
Four itineraries that connect, in a simple and clear way, the most important buildings of the town's industrial architecture, today a UNESCO World Heritage site, with the key concepts of Adriano Olivetti's vision.
Adriano Olivetti's
Thought
Social conflict should not be solved by a compromise between the forces on the ground, but by drawing ideas together.
Adriano Olivetti
Map
Itinerario 1
Profit rates and solidarity
Can industrialism and business have goals? Can they be found solely in the profit rates? Is there anything else in the life of a factory, a meaning, an objective, something more appealing, beyond its apparent production flow?
Adriano Olivetti, Ai Lavoratori
Project:
Camillo Olivetti
Year of construction:
1896
Progetto:
Luigi Figini, Gino Pollini
Year of construction:
1934/1936, 1936/1939, 1939/1949
Project:
Luigi Figini, Gino Pollini
Year of construction:
1955/1959
Project:
Luigi Figini, Gino Pollini
Year of construction:
1939/1941
Itinerario 2
Company and Culture
We brought our secret weapons to every single country village and mountain village: books classes showing the acheviements of human intellect and creativity.
Adriano Olivetti, Il cammino della Comunità
Project:
Luigi Figini, Gino Pollini, Eduardo Vittoria
Year of construction:
1955/1958
Project:
Eduardo Vittoria, Ottavio Cascio
Year of construction:
1951/1954 - 1965
Project:
Ignazio Gardella
Year of construction:
1953/1961
Itinerario 3
City and Country
City Planners dream of Urban Green. But the city is growing, all around. It is invading gardens, parks, fields on the outskirts of towns, little by little everything has been swept away.
Adriano Olivetti, Noi sogniamo il silenzio
Year of construction:
XV Sec.
Project:
Ottavio Cascio
Year of construction:
1970/1971 - 1975
Project:
Gian Antonio Bernasconi, Annibale Fiocchi, Marcello Nizzoli
Year of construction:
1960/1964
Itinerario 4
Public and Private
To restore the lost harmony of humankind and to establish a new order in Europe, we must indeed imaginatively re-connected the individual to the State.
Adriano Olivetti, Città dell’uomo
Project:
Luigi Figini, Gino Pollini, Marcello Nizzoli, Giuseppe Mario Oliveri
Year of construction:
1941/1956
Project:
Roberto Gabetti, Aimaro Oreglia d’Isola, Luciano Re
Year of construction:
1968/1971
Un progetto della Fondazione Adriano Olivetti per Ivrea città industriale del XX secolo con il contributo di Fondazione CRT